Archive for the ‘Websites’ Category

In an ABSOLUT World

March 12, 2008

Absolut loves visions. They love them so much that they turn visions into realities.

In an ABSOLUT World everybody can submit their visions and explore what others have envisioned and realized.

Developed for Great Works in Stockholm, the site combines realtime 3D graphics with 2D physics, to create an interactive navigation experience.

Realized visions are represented in by boxes that you can drag, spin and open. Each one is different, you’ll find all kinds of content inside.

Submitted visions are clouds floating in the sky. Both can be arranged in different views. Click on the background to look around the scene. Press space to make the boxes happy.

It has been a cold winter, but nevertheless a pleasure to work with the team assembled for this project.

From the creative direction of Ted Persson, the art and crazy ideas of Jacob Åström and Jakob Nielsen and the hard work of Eva Nilsson and Jocke Wissing on the production.

Finely crafted animation by Medios y Proyectos (myp) and great music by Jonas Quant aka Quantastical.

Work has not finished and we will be adding new functionality and final touches over the next days.

Hope you enjoy it.

colour like.no.other

October 8, 2007

We are very happy to see finally live our first major piece, the website for the third instalment of the Sony BRAVIA campaign.

Like colours this site will change over time with regular contributions by editors with interesting views on colour.

This first edition features the work of Passion Pictures in the new Play-Doh ad, an incredible exercise of stop motion shot in New York and produced by Fallon.

The website was developed for Dare, here in London, with awesome art and design from Stuart Peddie and David Boleas. Additional art and superb sound by Digital Club.

We are responsible for the main site and three interactive experiences based on the concepts of Resolution, Colour and Sound. All developed in AS3, making heavy use of Papervision3D.

The 3D navigation is keyboard based, allowing the user to move between different pages using the arrow keys. Mouse input is also supported with shortcut buttons.

In this case, we believe that the responsiveness of the keyboard enhances the experience, inviting the user to play with the navigation.

The other interactive pieces we developed can be found in The BRAVIA Experience section. First, put your headphones on.

Experience Resolution

Travel through a twisting 3D roller-coaster, while the colours change and mix together. Click and move to control your journey.

Experience Sound

Grab and throw the ball into an ever changing room, generating random spreads of colour with 3D sound.

Experience Colour

Click and hold to release the droplet. The longer you hold the button, the bigger the ripples of colour.

Note: New url: http://colour.sony.eu